ECR Community Forum 2010 in Russia. On-Shelf Availability

On-Shelf Availability

The concept of OSA has been introduced through Europe by ECR France, Listen to the OSA insights from the Global Leaders. On-Shelf Availability in Russia is the lowest in Europe. Some say this is a problem - we say it's an opportunity. 20% Out-of-stocks = additional 6% to annual sales! During the OOS session we shared the best practices on OOS reduction and cases with leading retailers Auchan, X5, Metro Cash&Carry.

Speakers/Докладчики:

Eva Alcaide, B2B Manager, AUCHAN International (Group), Сochair of the French OSA working group;
Elena Domoratskaya, Customer Logistics Group Manager, P&G; Х5 Retail Group;


Olga Khrusheva, Demand Planning and Customer Integration Director, Supply Chain department, Danone Russia.



Франция является лидером по проектам Наличия товара на полке. Наличие товара  на полке в России является самым низким в Европе. Кто-то скажет - проблема, мы говорим - возможность. 20% Out-of-stocks = + 6% продаж! В рамках сессии мы оценили возможности и поделились лучшими практиками по сокращению на примере сетей Auchan, X5, Metro Cash&Carry.
Presentations/Презентации:
Eva Alcaide. AUCHAN

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Elena Domoratskaya. P&G

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Olga Khrusheva. Danone

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