THE 11th ECR FORUM TOOK PLACE IN MOSCOW

























1147 delegates, 88 speakers and 48 presentations accumulated the 11th Annual ECR Forum, which took place June 2-3, 2015 in Moscow.Joint business-planning, successful CatMan projects, new methods of OSA improvement and omni-channel retail were in focus at the ECR Forum. 

For the first time in the Forum history the chief executives of leading retailers and manufacturers made cojoint presentations on collaborative projects. 
Joint business planning and partnership aimed at shopper engagement and cost reduction were the topics of presentations of:
Pieter Boone, ECR Russia Board of Directors Co-Chairman, Chief Executive Officer, Metro Cash&Carry Russia,
Silviu Popovici, ECR Russia Board of Directors Co-Chairman, President, PepsiCo Russia,
Maurizio Patarnello, CEO Nestlе Russia & Eurasia, Nestlė,
Jan Dunning, Chief Executive Officer, Lenta,
Jorn Arnhold, Supply Chain Director, Lenta,
Ilya Yakubson, President, Dixy Group,
Valery Schapov, President of Mars LLC.

Misunderstandings about the future of retail dispelled in his bright presentation Mark Taylor, the world wide respected expert in FMCG retail, author of the best-seller “Who killed Category Management. Mark encouraged companies to build up their own trends instead of following the mainstream. His major recommendation is to focus on collaboration projects, rather than price competition. 

How can retailer achieve differentiation and supplier make his the way to the heart of consumer, how can trading partners build up trust due to collaborative education, - all these topics were covered in the presentation of X5 Retail Group and JTI in their joint presentation “The ECR best practices”.
At the same session PepsiCo Russia and Dixy shared their experience of using master-data catalogue Ruscat, which will enable these companies to enhanse significantly efficiency of assortment data processing, and optimise many business processes. 

How to turn to good advantage off-line and on-line trade, how to manage BigData and refine supply chain for omni-channel retail - you could have learnt from the presentations of Azbuka vkusa and Eldorado. L’Oreal shared it’s successful experience of online CatMan. And Gett reported of entering the new markets of on-demand services - delivery of pizza, sushi and manicure in five minutes. 

At the end of the second day there were announced the winners of ECR Award: Efes and X5 Retail Group in the category “Shopper engagement”, Lenta and Unilever,  X5 Retail Group, Baltika and PepsiCo shared the first place in the category "Supply chain management”. MetroCash&Carry и Colgate-Palmolive were ranked first in Enabling technologies and e-invoicing. 

At the ECR board of Directors, which took place on the 2nd of June, the priority activities of the association were determined:
1) Understanding the business model of your trading partner and talent development (Job Swap, Business Simulations, ECR Academy);
2) Operational exellence: Collaborative On Shelf Availability and the development of industry Master Data Pool RUSCAT;
3) New technologies implementation: Omni channel and Big Data;

____________________________________________________

The Forum summed up the work of community during the whole year - we learned a lot about the results of already implemented projects and the plans of the companies for the upcoming period. Thank to all who took part in the event!
See you soon at the new ECR conferences and committee gatherings!
Follow our announcements and participate in our activities. 
It’s time to collaborate and win win win. Let’s show our paces! 

The Forum photo-report
The presentations of the Forum
08/22/2015 23:49:59
10/20/2015 16:59:53
View Chanel and fly Chanel Outlet? Foreign KD 7 Shoes members of Air Jordan Shoes the audience Nike Air Max UK as much as possible Moncler Jackets hope that Louboutin Shoes this is not entirely Roger Vivier Shoes true, because Ugg Outlet there are still 24 hours Michael Kors Outlet to go to Ray Ban Outlet Paris until Louis Vuitton Outlet Stores the New Year program Tiffany Outlet ended. However, women Ray Ban in all countries to Coach Outlet check in advance Coach Factory Outlet amused Chanel Karl Lagerfeld Coach Black Friday airport terminal Ugg Black Friday installed in Gucci Shoes the Grand Palais. It provides Oakley Outlet a case, we are all too Cheap Ray Ban Sunglasses clear, but replica interesting of Ray Ban Outlet augmented reality Burberry Factory Outlet: First, we look at other Michael Kors Factory Outlet people milling Coach Outlet around, busy in Burberry Outlet their own way with Burberry Handbags their suitcases Cheap Oakley Sunglasses rolling, their sportswear True Religion Outlet, Louis Vuitton Outlet and anti-freeze Oakley Outlet The cozy sweater Ray Ban Outlet flight, the unit Celine Handbags actually walking in Michael Kors Store endless corridors Louis Vuitton Outlet Stores luggage, as well as sunglasses Cheap Ray Ban Sunglasses key difference soon. But Oakley Sunglasses, of course, all this cheap ray ban sunglasses significant upgrade Red Bottom Shoes. Louis Vuitton Handbags Lagerfeld quipped.
The strange Kate Spade Outlet thing is Oakley Vault look at Chanel took Ugg Boots the flight controls Christian Louboutin Shoes after day dispute Louis Vuitton Black Friday between Air France Gucci Outlet and workers Michael Kors Outlet falling ugly Gucci Outlet head in business decline Oakley Outlet and layoffs UGG Outlet. Instead, here is the respect best UGG Boots and Chanel Ray-Ban Sunglasses next world, Coach Outlet the version of UGG Boots the product Coach Factory Outlet on the striker French Moncler Outlet, Christian Louboutin Outlet will be sure to Cheap Uggs fly off the shelf Louis Vuitton Outlet in the duty-free, Louis Vuitton Outlet Stores and in all the Tiffany And Co cities where the house Coach Outlet an array of Coach Outlet boutiques. Chanel is most mindful of Ugg Boots airline mileage outreach Michael Kors Outlet clock customer care Chanel Handbags in recent years Oakley Sunglasses the destination Ray-Ban Sunglasses is displayed at the Grand Palais Burberry Outlet departure board Singapore Burberry Outlet, Dubai, Seoul, Tokyo, city, Lagerfeld and co. We have adopted Gucci Outlet a double trip customer C class.
And this is how knowledgeable Michael Kors Black Friday international clients from Coach Outlet Stores Online the special Burberry Handbags show to Burberry Black Friday take on board? Dribs Louis Vuitton Outlet Stores square and drabs True Religion Outlet from Michael Kors Outlet across the country, Oakley Sunglasses wit running and kitsch Celine Outlet (pulley lower Chanel undoubtedly Michael Kors Outlet Online hard case, Chanel range of add-on bag Louis Vuitton Handbags, sandals Teva with Christian Louboutin Shoes straps and soles Red Bottom Heels landing lights Louis Vuitton Outlet runway tweed flashing Kate Spade Handbags throughout the run), Oakley Black Friday in satire , Ugg Outlet trophy insider takeoff (70s Christian Louboutin Outlet casual jacket, three-color Gucci Handbags intarsia cashmere Cheap Oakley Sunglasses sweater flat patterns, and the flash of coach handbags online outlet Laura Ashley-style cheap uggs Puff denim), and then Gucci Handbags landing on the occasion glittering glory. Flashing herringbone coat UGG Outlet and top of the housing, paved crystal, UGG Boots decorated with fat, black bow, is typical Ray Ban Sunglasses, timeless Chanel, independent news Coach Outlet, but on their way Cheap Oakley Sunglasses, rather than coach handbags outlet equipment at the annex. In the way of Coach Factory Outlet the crowded skies, captain Carl Burberry Outlet Store is a man who knows how to navigate Chanel in all the right directions.
12/09/2015 10:33:40
The actual cheap ray ban sunglasses common dr jordans for sale jordan outlet dre nike [B]nike factory outlet outlet shoes[/B] headphones discounted beats [B]moncler outlet store by kate spade sale dr dre sale[/B] 3.5mm four nike [B]red bottom shoes clearance timberland outlet[/B] gilded pins, and wood two transfer cheap jordan shoes lines, is often cheap [B]nike outlet beats jordans on sale[/B] matched while cheap timberland boots major forms of nike factory store laptops,beats by dre nike shoes for women headphones moncler jacket nike [B]nike factory outlet beats by dre on sale shoes abercrombie outlet for men[/B] wholesale desktops, cell nike outlet phone nike [B]jordans for sale kate spade handbags factory christian louboutin outlet store nike moncler sale christian louboutin shoes ray ban sale ray [B]cheap jordans ban outlet[/B] factory store cheap beats by dre[/B] etc. equipment. Headphones nike outlet with kate spade outlet cheap beats by dre entire cover type design and nike air max 90 in actual cheap nike shoes fact fidelity sound unit, cheap beats by [B]nike clearance store dr dre[/B] the bass beats [B]moncler outlet headphones on sale[/B] headphone behave accurate, also earphone treble performance also beats by dre cheap do bright cheap [B]abercrombie clearance beats [B]nike clearance by dre cheap[/B] jordans for sale[/B] and transparent,beats by dr dre best price overall tri band clear, clear, the actual is cheap nike shoes not even close vulgar. Headset nike store beats headphones cheap is jordan 5 undoubtedly beats by dr dre [B]jordans for [B]cheap beats by dre cheap[/B] cheap[/B] special to possess nike factory outlet an youngdr dre dj headphones and fashionable polo ralph lauren factory store users to submit nike outlet store fashion computer headset, the headset colorful, the nike outlet perception of nike outlet beats by dre cheap fashion buy cheap jordans beats by dre for cheap and fashionable. It adopts cheap beats by dre ultra jordans for sale nike clearance portable type structure design, beats by dr dre cheap wearing feeling very comfortable,buy beats by dr dre can beats by dre on sale match the demand of extremely jordans 11 long listening. Headphones beats headphones on sale have red, yellow, dr dre headphones beats by dre on sale reviews monochrome cheap beats by dre four colors come to a decision, on your cheap jordans shade of an grasp that belong towards comparison instead, can be the younger generation are cheap beats commonly favorite color style. Continues beats by dr dre on sale to cheap beats be respected as auto insurance design fashion,purple beats by dre headphones wearing comfortable sound performance no obvious shortcomings all around the headset products, rrs incredibly appropriate university students now choose. The headphone response between 20-20000hz. The sound beats by dre cheap is extremely balanced, beats by dre lowest price tri band without obvious shortcomings, voice control cheap beats headphones there's oakley outlet to include for headphones dre can be described as suitable the ralph lauren outlet younger generation wear beats headphones cheap are beats headphones on sale controlled by pop music use headset products. Wire utilizes flat cheap beats by dr dre design, beats by dr dre studios recommendable to run free from the winding troubled generation. This earbuds bundled a number of various materials along this ear,dr dre headphones sale users can decide as outlined by demand for the line. How often range is 15-24000Hz,beats by dre earbuds review sensitivity of 107dB,what is available do dre beats cost impedance of 22 ohms, satisfies users to touch base mobile devices alongside other portable equipment needs. Tips6: most fiery IT sneakers. For 2011 he sneakers fire, thick flat, occasionally improve your employees aftereffect of it. Tips7: shoes + knee skirt nostalgia. General knee dress, especially sex-colored dress with shoes, set off a wave of nostalgia. Vertical stripes hit massive to any girl's dress is much things through cupboard, having simple white or black sneakers, look such as a child beauty vitality. Wide Matsunami point retro dress, big wave short hair, by obtaining a trouble-free polo outlet white sneakers, so beautiful family girl be certain? Red package hip skirt with jogging sneakers, both sport and sexy, significantly the outcome of stiletto heel shoes! Who states cheap oakley sunglasses that the clothing might not match california sports footwear? This perfectly seamless so! oakley sunglasses on sale Issues girls wealthy in heels, suffer theirs. Sheds originally ladies wind of merely one product, nonetheless a starting sneakers, immediately feeling receives a sporty and cute girl.